Friday, October 14, 2011

The Life-Changing Cupcake





See this cupcake??







It changed my life. I kid you not.

In April of 2010 I found this recipe on a baking blog and decided to make it for a close friend’s birthday. It was a bog group of girls going to a cute restaurant for lunch and I wanted to make something special. I got such a reaction from the girls  that it got me thinking....If they thought it was fabulous, then why wouldn’t other people?

At that point, I had taken a few night decorating classes at the local community college, but cakes and baking were just an escape from the daily grind of my public relations job. 

I loved baking, so why couldn’t I make it into something more than a hobby??
There are a million reasons why not actually—To start, I have never been to pastry school, didn’t  know a ton about the materials used, the industry or how in the world I would get started. And then there is my full time job that I worked hard for. Blood sweat and tears for years to get to a position that I was proud of and then there is that degree I have in communications that would go to waste, etc, etc

So I continued baking for fun and eventually one of those girls from that birthday lunch called me and asked me to make some cupcakes for a baby shower she was hosting. Honestly, from there it is a blur. I got my business license, set up a website, researched recipes,  started a facebook page and watched TONS of YouTube videos on cake decorating (tons). 


Before I knew it I was BUSY! What?! But I am in public relations and advertising, I am not a cake designer….Well, times have changed and now so has my profession…

Ladies and Gentleman, I would like to officially update my 30 Before 30 list and tell you that I have started business. The SweetSide is open and ready for business. We have a kitchen space at the amazing A la Mode Pies shop on Phinney Ridge and couldn’t be happier about it.

We have big plans for the future… a booth at The Seattle Wedding Show,  a six week course at  The Bonnie Gordon College of Confectionary Arts in Toronto (I will share LOTS of photos, don’t worry) and the promise to create the best product that we can to our clients.

Please join me in my crazy adventure and let us know if you want a cake, cake pops, cookie pops,  cake push pops,  etc.

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